Nigel the Coding Butler: Giving an AI agent eyes and hands on the web
I combined ElevenLabs with Webfuse to build an AI agent that could inspect and control the webpage around it, then wrapped the idea in a deliberately memorable demo.
Helping SaaS teams win technical deals, and build better products.
I help sell complicated technology by understanding it deeply, shaping solutions around real customer problems, and making a convincing case to technical and commercial stakeholders. That same proximity to customers helps me shape what the product should do next.
Previous Role Overview
Lead Solution Engineer
Product & Market Strategy
I recorded this to help recruit my replacement at Surfly and explain what the role had grown into.
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Featured Pages
work playbook Discovery: Building Enough Context to Make Good Technical Decisions
Discovery should give an SE enough context to make good technical decisions without restarting the deal from zero. I use a structured intake, stakeholder reasoning and microfeatures to understand what actually matters before deciding what to build, show or test.
lab Move-Out Marketplace: Turning a Google Sheet into a live storefront
Before leaving Amsterdam, I built a lightweight marketplace that kept Google Sheets as our inventory-management interface while turning its contents into a mobile-friendly storefront we could share with one link.
work Product Education: Explaining a complex product at scale
I turned recurring customer questions into product education, writing the scripts, presenting on camera and directing the technical story.
work Session Builder: Cutting time-to-value in complex technical trials
I built a visual JavaScript builder that stopped API implementation work becoming a bottleneck during technical trials, helping prospects get meaningful proofs of concept running faster.
work The Blueprint Initiative: Building product understanding across an entire company
I designed and ran a company-wide programme that put almost every employee through the process of understanding, building, positioning and presenting a real Webfuse use case.
work Improving Market Fit: From the Field to the Roadmap
I built and owned a process for turning recurring customer and prospect friction into product proposals that could be challenged, prioritised and moved into Engineering.
work Demo Infrastructure: Turning bespoke SE work into a reusable sales system
I built and maintained a demo repository that gave the sales team access to close to 100 reusable technical demos, with the context, setup and guidance needed to run them without depending on an SE every time.
